Skip to main content

20 chiffres-clés sur les Médias Sociaux pour l'année 2010



1. 77 % des internautes français sont inscrits sur un réseau social Source : Observatoire IFOP des réseaux sociaux www.ifop.com - Janvier 2010

2. 91 % des acheteurs déclarent que l’avis des consommateurs encourage l’achat en ligne Source : JC Williams Group www.jcwg.com - 2009

3. 97 % des internautes français connaissent Facebook Source : Observatoire IFOP des réseaux sociaux www.ifop.com - Janvier 2010

4. 1.5 millions d’entreprises sont présentes sur Facebook Source : Facebook www.facebook.com - 2010

5. 400 millions d’utilisateurs actifs sur Facebook Source : Facebook www.facebook.com - 2010

6. 4 milliards de photos téléchargées sur Flickr depuis sa création Source : Blog de Flickr blog.flickr.net - 2009

7. 18 % de bénéfice en moyenne pour les marques les plus engagées sur les réseaux sociaux Source : Altimer Group www.altimetergroup.com - 2009

8. 126 millions de blogs sur internet Source : Blogpulse www.blogpulse.com - 2010

9. 55 minutes en moyenne passées sur Facebook par utilisateur chaque jour Source : Facebook www.facebook.com - 2010

10. 33 millions de français consultent au moins une fois un blog chaque mois Source : Médiamétrie www.mediametrie.com - 2009

11. 25 millions de professionnels sont présents sur Viadeo Source : Viadeo www.viadeo.com - 2009

12. 63 % des internautes français connaissent Twitter en janvier 2010 pour 30 % en juin 2009 Source : IFOP des réseaux sociaux www.ifop.com - janvier 2010

13. 1 milliard de vidéos consultées par jour sur YouTube Source : ComScore www.comscore.com - 2009

14. 83 % des internautes français connaissent Myspace Source : IFOP des réseaux sociaux www.ifop.com - janvier 2010

15. 46 % des utilisateurs de médias sociaux les utilisent pour s’exprimer positivement sur une marque Source : E.Marketer www.emarketer.com - 2009

16. 25 millions d’utilisateurs actifs sur Twitter Source : l’Atelier BNP Paribas et FaberNovel www.atelier.fr - 2009

17. 21 % des internautes décident d’acheter un produit après avoir lu un blog Source : E.Marketer www.emarketer.com - 2009

18. 55 % d’augmentation du trafic sur les sites internet des entreprises possédant un blog Source : Hubspot www.hubspot.com - 2009

19. 96 % des internautes français entre 20 et 30 ans fréquentent au moins un réseau social Source : IFOP des réseaux sociaux www.ifop.com - janvier 2010

20. 63 % des internautes français jugent les plateformes de microblogging utiles Source : IFOP des réseaux sociaux www.ifop.com - janvier 2010


Posté par Marion

Comments

Popular posts from this blog

Sony Ericsson MW600 Review

If you're someone who regularly finds themselves driving, or cycling, or skiing, or cooking, or cleaning, or doing anything - for that matter - which requires your hands and at least a portion of your concentration, then you'll know the value of a Bluetooth headset. But in the more energetic of the aforementioned pursuits, you'll find that a regular ol' one-eared headset won't do. They fall out. When you're halfway down a Colorado piste, or leaning over your stew, the last thing you want that little bit of expensive plastic to do is fall out. Enter Sony Ericsson's MW600 - a teeny-tiny device with a big clip that lets you turn any pair of headphones into a Bluetooth headset. But is it worth shelling out your hard-earned cash for? Do you really need the MW600 in your life? Look down at your little finger on your left hand. The MW600 is about the same size as that. It has a clip on the back that reaches two-thirds of the w...

world top panasonic products

Panasonic introduced a new GPS navigation system at IFA 2007 for the European market called Strada CN-GP50N . The device has a huge screen and a good price at 400€. As opposed to its strong competition in the field, such as TomTom and Garmin, Panasonic decided to focus its experience on the video and audio features of CN-GP50N which made this device more of an entertainment center rather than just plain old GPS navigation. The display on CN-GP50N measures 5″ – leaving their competition 0.7″ behind – hoping to attract consumers who are looking into watching videos in their vehicle. Panasonic incorporates maps of 37 European countries, including 1.3 million points of interest and even 3D city maps of certain locations and landmarks. For upgrades to the maps Strada CN-GP50N supports SD cards, but it can also be connected to using the USB port on the device. Some other high-end features of the device also include Smart Assist which comes into to play GPS signals are weak, the bluetooth ...

iPhone is winning the Mobile Browser war, Nokia and the rest are falling behind

According to the Admob report the Apple iPhone is the most used handset used for surfing the web. Anyone surprised? (click on the image above to view the full sized image) Highlights: Worldwide iPhone OS marketshare has increased from 33 to 40 percent in the last 6 months, with substantial share in all regions except for Asia and Africa. Although its marketshare has been declining, Nokia continues to hold 12 of the top 20 smartphone devices in AdMob’s network. Nokia’s N97 and 5800 XpressMusic touchscreen devices were the fourth and fifth most popular smartphones in the UK in August. RIM smartphone share declined only slightly over the last 6 months. There are 7 RIM models in the top 20 smartphones in North America. Android is growing rapidly in North America and Western Europe. The HTC Magic (my Touch) is a Top 10 smartphone in both North America and Western Europe. Palm Pre also had a strong month due to the addition of new publishers to the AdMob network...