the Sony-Ericsson X10

Sony-Ericsson XPERIA X10 Mark Peters : November 3th 2009 - 14:40 CET

Sony-Ericsson XPERIA 10 Smartphone : Sony Ericsson unveils the XPERIA X10, the first cell phone in a family of phones to deliver a consistent user experience where communication truly becomes entertainment. Building on Sony Ericsson’s entertainment heritage and combining rich graphics with intelligence capabilities, the Sony-Ericsson XPERIA X10 mobile phone introduces a new UX platform that will evolve across the product portfolio and expand over time continuously introducing new features and capabilities. The new Sony-Ericsson XPERIA X10 is the first mobile phone to truly humanise the way people interact with their mobile phones.

Sony-Ericsson XPERIA X10 Bert Nordberg, President, Sony Ericsson said, “The Sony-Ericsson XPERIA X10 and the family of phones launching in the first half of 2010 underpin our commitment to an open and multi-platform strategy that maximises choice for the consumer and delivers the best possible consumer experience. The reaction from our global operator partners to the Sony-Ericsson XPERIA X10 has been extremely positive and we will be rolling out across the world including Japan from the first half of 2010.” Sony-Ericsson X10 XPERIA Rikko Sakaguchi, EVP and Chief Creation Officer, Sony Ericsson said, “The Sony-Ericsson XPERIA X10 is a fantastic example of our make.believe philosophy because we are pushing the boundaries of what is possible and demonstrating that anything consumers can imagine, we can make possible. With the Sony-Ericsson X10, we are raising the bar we have set ourselves with entertainment-rich phones like Aino and Satio by making communication more fun and playful, multiplying and enriching opportunities to connect.” Sony-Ericsson Timescape & Mediascape Introducing signature applications like Mediascape and Timescape, the Sony-Ericsson XPERIA X10 lets consumers organise everything in their phone in an intuitive way; Timescape manages all your communication with one person in one place. Browse through your conversations the bright way to check out your Facebook, Twitter, photos, videos, emails, and texts all in one go. Sony-Ericsson Mediascape is the smart way to get all the music, photos and videos you want from your favourite friends and artists. It accesses content from everywhere - your phone, YouTube, PlayNow - and presents everything for you. Sony-Ericsson XPERIA X10 features Intelligence capabilities, integrated into Mediascape and Timescape, can automatically recognise connections between contacts, content and media. By recommending alternative ways to communicate or guiding to new media experiences, consumers can discover more in a truly open way. For example, pressing the new “infinite button” guides you through the connected world, aggregating all your interactions with one person into one view. The intelligent face recognition features recognise up to five faces in any picture, automatically connecting them with your social phonebook and all other related communications with that person. Sony-Ericsson XPERIA X10 software applications Sony Ericsson’s open approach gives consumers maximum choice and with the Sony Ericsson XPERIA X10, users can download any application that they want direct from a variety of stores including PlayNow and the Android Market, creating an experience that is entirely unique to them. Sony-Ericsson MW600 Headset Sony Ericsson is also introducing the new Wireless Stereo Headset with FM Radio - MW600. Featuring advanced Bluetooth technology and a built-in FM radio, MW600 lets you stream music to your headset in high fidelity through sound-enhancing ear-buds. With a crystal clear OLED display, easy access controls and RDS radio station information, you don’t even need to take your phone with you to tune in to your favourite radio station. Sony-Ericsson XPERIA X10 review availability & price info The Sony-Ericsson XPERIA X10 handset supports GSM / GPRS / EDGE 850 / 900 / 1800 / 1900, UMTS HSPA 900 / 1700 / 2100 and UMTS HSPA 800 / 850 / 1900 / 2100. The Sony-Ericsson XPERIA X10 smartphone will be available in selected markets from Q1 in the colours Sensuous Black and Luster White. As soon as we receive a Sony-Ericsson XPERIA X10 test sample, we will publish a photo gallery with high resolution pictures, followed by an in-depth Sony-Ericsson XPERIA X10 review.